Our annual Kona trip is one of our favorite traditions—a chance to connect with the farmers who shape Hawai‘i’s coffee. This year’s visit to Kona Farm Direct opened our eyes to new techniques, inspiring stories, and the deep sense of community behind every cup. From grafting tiny seedlings to tasting fresh fermenting naturals, the day was filled with learning, laughter, and connection.

Tradition Coffee Roasters brings home 8 Golden Bean medals across 2024 and 2025, including a rare double award winner. Explore this year’s standout coffees, meet the limited releases, and see what the judges loved.

Explore our 2025 Holiday Gift Guide featuring fresh-roasted coffees and thoughtfully curated holiday boxes crafted in Kailua. From limited-edition seasonal releases to ready-to-gift sets, these offerings bring the taste of aloha to anyone on your list, with bulk discounts available through November.